Michael Alp

2021 Sydney Challenge

Help me support kids in need

I currently lead Pure Storage Australia and New Zealand which is an innovative Data storage company from Silicon Valley. I moved back to Sydney three years ago after spending 15 years in Hong Kong in a number of business ventures including Pure Storage across Asia and Japan.

I have three teenage daughters and have been happily married for nearly 20 years.  I am a 'jack of all trades and master of none' when it comes to sport, but I learnt in my late twenties that I enjoyed learning new things and improving at something more than slowly getting worse at something which at the time was rugby and martial arts.  Now I surf, paddle a racing ski, throw a few weights around, swim, golf and generally look forward to training and playing more of everything whenever I can.  Cycling is something I have always dappled in but never taken seriously.  I always used it to train while injured or for general fitness, but this is something completely new...cycling for an event and really trying to get better at it.

Pure Storage has been involved in Chain Reaction for a few years now through our association with Kordamentha.  Our resident cycling addict Mark Jobbins attended our first event with a minor sponsorship and the rest is history.  Now we have 10 riders from four cities at three events including several of us first time riders.  

We are committed to the Chain Reaction fundraising objectives and the Pure Good foundation assists us to raise and match funds for this amazing fundraising foundation that raises a lot of money to help sick children.

Thank You To My Donors

Scott Dietzen

Sounds like a beautiful ride and a very sore ass mate. Best of luck! -Dietz


Michael Jason Cornwell


Rob Barton

That's a big frame to drag over those hills. Enjoy mate.



Go fang


Kevin Delane

Let’s goooooo!


Dave Rosenberg


Colin Mead

Good luck mate. Great progress and supporting a great cause.


Nicholas Roberts

Great work and good luck from the team at ACCESS Events!


Andrew Littleproud

Best of Luck Alpy!


Michael Girdis

All the hard work is done in training!


Derek Crane

Great work.


Peter Hand

go you good thing !!


Dick Casey

Well done - great effort


David Powell

Go Alpy!


Mitchell Breen

Go get em old man


Dan Campbell

Proud of you Alpy! Wishing you perfect weather and a soft seat!


Pam & Murray

Have a fantastic ride Alpy!


Tony Leung

nice initiative, go Alpie!


Brent Franich


Sunil Chavan

All the Best Alpy. Great initiative for a good cause


Gwen Harrison

Way to go, Michael!!


Charles Liddy

Well done Alpy, such a great charity and never more in need than now in these difficult times. I’ll be keeping an 👁 on your progress. Don’t forget to take lots of cream for your arse :-) Best Wishes - Charles


Gary Denman

Well done Alpie, great to hear the passion in your email. You will love the experience.


Phil Dawson

Best of luck and enjoy the week. A great cause.


Caro And Stefan Sonntag

Go Michael. Through Das Hinterland



It’s great purpose! Salute to you!! Hope to hear more from your experience!


Andy Lau

1 2 3 GO FOR IT!


Ange Campton

Awesome Alpy! Smash it out


Jeff Kong

Good luck Alpy ! Great cause - cheering you on from Tokyo ;-) Jeff


Jerry Yegenian

Good luck and well done


Dave Elliott

Good on you Alpy, a great cause. You may even inspire me to sign up for next years ride.


Sandy Aitken

Good luckj


Elena Shpak

Best of luck 👏


Gareth Pritchard

Good Lucky Alpy!!!


Andre Blumberg

Good on you, Michael. Keep it up!


Weechong Lee

Go Alpy


Gary Sanderfield

Best wishes on the ride mate.



Go you good thing! Awesome cause! Smash it!


Gary Kortye

Have a great event for an awesome cause Alpy!!!


Erin Walsh

Good Luck ALPY!!!


Becky Disorbo

Best wishes for a memorable ride. Good for you on the commitment to training and embracing the suck of hills, especially given your Rugby body type which is a golf handicap on the climbs. Of course you have the stuff it takes to suck it up. :-)


Doug Easley

Go Alpy!


Shant Soghomonian

Hey Michael, best of luck and look forward to hearing the details of the ride. Shant


Siddhartha Jain

All the best Michael!


Dan Frith


John Pitt

Mash for cash Rohan style


Geoff Dickson

Pump those legs Alpy!!


Ann Yau

Go Michael!


Terri Port

Thank you for riding to make a difference. May your training go smoothly and you have 7 days of spectacular cycling weather!



Good luck fella! This is a few levels up from Santa’s Little Helper!


Jason Collins

Good on you Alpy


Michelle Wong

Best of luck Michael!